Pre-production
The decisions made before the shoot are half the film.
- Creative brief and concept
- Script and voice-over copy
- Storyboard and visual concept
- Production plan
Mercan Pictures is a media company that blends AI-generated imagery and live-action filmmaking through a director’s eye. From commercials to animation, we tell your story without sets or limits.
Your café.Your shop.Your product.Your brand.
You no longer need a huge budget, a set or a studio. From a neighbourhood bakery to a boutique label, from a new café to a large company, we make commercial-quality video for every kind of business.
We handle the whole process, from the first line of an idea to the final frame on screen.
The decisions made before the shoot are half the film.
We create the scenes no camera can reach with AI, and shoot the rest for real.
In the edit, the story takes its final shape.
Our co-founder’s ten years of product management experience brings a marketing mind to every project. Together we pin down what to say, to whom, and how.
A new product, a new venue or a new brand? We define the audience and the message, build the launch plan and produce everything from the launch film to the social media cuts.
Clear, memorable training content for sales teams, new hires and internal communications. We turn a complex topic into a short, focused video.
We talk about your business, your goal and the story you want to tell.
We prepare the strategy, script and storyboard for your approval.
We generate, shoot and edit the scenes, and design the sound.
Your film arrives ready to publish, in every format you need.
Every frame in our showreel was generated with AI. Below are stills from the sample pieces we created for it.




Mercan Pictures was founded by a director and a product manager. One builds the story; the other makes sure it reaches the right people.

Co-founder & Director
AI production, editing and visual storytelling. Leads the creative process of every project, from the script to the final cut.

Co-founder & Project and Strategy Director
Ten years of product management in the pharmaceutical industry. Brings her experience in brand positioning, launch planning and team training to the strategy of every project.
Our transparency principle: we always state clearly when work is made with AI.
WhatsApp is the fastest way to reach us. Fill in the form and your message opens ready to send.